Yahoo! Rivals Analytics
Here’s an interesting thing I noticed in passing…
Background:
Yahoo! spent a lot of money on:
a). Rivals.com – a sporty site type thing, not really my cup of tea – but gotta love those spammy footers huh
b). IndexTools – a brilliant analytics product
And they MUST have some kind of corporate traffic reporting anyway, for ads n stuff…. So you gotta ask yourself:
Why has Rivals.com implemented Google Analytics?
<script type=”text/javascript”><!– var gaJsHost = ((“https:” == document.location.protocol) ? “https://ssl.” : “http://www.”);document.write(unescape(“%3Cscript src=’” + gaJsHost + “google-analytics.com/ga.js’ type=’text/javascript’%3E%3C/script%3E”)); // –></script><script type=”text/javascript”><!– var pageTracker = _gat._getTracker(“UA-3966162-2″);pageTracker._setDomainName(“rivals.com”);pageTracker._initData();pageTracker._trackPageview(); // –></script>
Apart from everything, this phrase springs to mind:
(5M pageview cap per month for non AdWords advertisers.)

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